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Community Management Specialist

Community Management Specialist


Serve as a community ambassador and creator of FUN, engage our communities, set the vision for the event, and deliver a level of guest service that will create memories that last a lifetime. Serve as an expert on communities you lead from demographics to fan dynamics and expectations.


Tribal Leader, High 5, Host, Guide, Tone, Promise, Engage, Connect, Vision


  • Lead multiple assigned communities through various online and offline outlets. Create excitement about the event for guests and seek to solve their most pressing needs by fully understanding their passions, goals and desires for the event.
  • Research communities and “swim in it” by leveraging online resources, travel to events where you can interact with your community, host town halls (virtually or in person), cultivate relationships with influencers and key members of the community, and any other resources as defined by you.
  • Coordinate and facilitate event meetings and brainstorms. Narrow down, define, and pitch concepts to external partners. Lead the defined elements of the festival including but not limited to voice and “feel,” broad event themes, specific theme nights, activities, collaborations, and collateral.
  • Collaborate with cross-functional teams regularly throughout event cycle and execution of assigned events.
  • Consult with Talent Buyers and Event Management Specialists on the vision for the line-up, bring in the voice of the community and make recommendations for artists and ancillary talent.
  • Coordinate with Marketing on communication strategy for both proactive and reactive messaging to your communities for news both good and bad and monitor the community’s reaction on social media or via survey responses and respond as necessary.
  • Coordinate meetings at 90, 60, and 30 day out as well as post event.
  • Guide the philanthropic strategy and integration for each event and ensure it rolls up into the overall Give Loud strategy
  • Project manage assigned events in Basecamp from concept through post-event follow up ensuring appropriate departments and roles are engaged and that assigned deadlines are met (for example, the event program).
  • Coordinate with Marketing on creative and compelling content for festival websites, socials, emails, collateral, and more. Oversee and assist in the creation of content for your event websites, ensuring they are customized to fit the community of the event.
  • Research social media trends. Create engaging content for your festival’s online channels. Leverage channels to excite and inform your communities while working with Marketing and Event Management teams to build retention and awareness.
  • Create and execute a plan to ensure your community feels SPECIAL (as defined by Sixthman as INVITED, INFORMED, EXCITED, LOOKED AFTER, and APPRECIATED) from festival concept to completion and beyond. Work with the design and collateral teams to create gift and merchandise ideas for the festival.
  • Support and collaborate with our Guest Services team by seeking out and addressing guest feedback and questions as they relate to your events and communities.
  • Represent the company on social media, through direct guest communications, and in person at the event while looking for opportunities to deliver SPECIAL on scales big and small.
  • Understand the Company’s policies and be prepared to speak with guests and make the decisions as to whether to “Hold the Line” listening to their concerns but explaining to them why their request cannot be accommodated or whether to “Make it Right” and approve an exception, change, accommodation, etc. if appropriate.
  • Additional projects and duties as assigned
  • Attend several of the Company’s festivals annually and perform various duties onsite which could include leading the community as community ambassador or assisting in guest services, ushering, artist relations, etc. with goal of delivering world class experience to guest, artists and partners


  • Bachelor’s degree or equivalent experience required. (Entertainment, Communications, Marketing, Event Planning or similar field preferred.)
  • 2+ years experience with event management, social media and community management, and a strong sense of customer service is a plus
  • Experience in the music industry or entertainment industry firms preferred
  • Must have good verbal, written and interpersonal skills
  • Strong analytical skills, Problem-solving abilities, Detail oriented with high accuracy
  • Excellent organization skills and ability to multitask
  • Ability to work under pressure and adapt to changes or challenges
  • Computer proficiency (Email, Word, and Excel skills)
  • Must be located in Greater Atlanta Area


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