Dear SSG Cruising Family,

Four words: MICHAEL FRANTI AND SPEARHEAD.

I had the pleasure of attending the John Mayer Battle Studies tour extravaganza on Saturday evening in beautiful Jacksonville, FL. After seeing and hearing John’s talents in various formats over the years, I was definitely excited to hear his new record come to life on stage Saturday… but 100% couldn’t wait to get a glimpse at Michael Franti and Spearhead’s set. Due to one of my best friend’s Todd’s musical taste, I had been exposed to their music and I had seen this group of amazing musicians once before in Phoenix, AZ opening for The Flaming Lips at a festival- but nothing could prepare me for what was about to go down in the arena on Saturday.

The daunting task of being the opening act is one that can either amp up the crowd and create an awesome atmosphere or set a tone that the headliner probably would never desire. Note to anyone wanting a tour opener that will kill it for you and make your audience want more: Book Michael Franti and Spearhead. Beach balls tossed around in the audience? Check. High energy that is absolutely contagious? Check. Catchy tunes that will continue to carry this band well into the new decade? Triple check.

Best of all, these folks GET IT. Michael jumped out into the crowd of more than 10,000 people multiple times during his set, encouraged people to dance and sing, had every person up on their feet, and my favorite? Brought a large group of fans up on stage during the band’s wildly popular single “Say Hey” to rock out with them. The song ended with two of the most adorable little girls I have ever seen singing the song instead of the band in front of all of these people that just had an hour of the time of their lives. They also put up a video blog everyday from the tour showing you all a behind the scenes look at what’s going on in the world of the band. I can honestly say I have never seen an opener be as loved in the matter of an hour as I did on Saturday. I got to meet Michael after the show and he is stoked to be a part of your upcoming experience in September.

I am so excited for all of you to become part of what Michael Franti and Spearhead have created. Prepare to get on Sailing Southern Ground with your worries checked at the door, a free and open mind, a spirit that is ready to rock a couple wonderful days out on the sea, and to embrace this newest member of the Sixthman artist family. I have a feeling we might have struck gold on this one, friends.

See you soon,
Tiff