Hopefully most of you have noticed, but every Friday for the past seven weeks we’ve been putting out a new video on Sixthman.TV, most of which are comical (and exaggerated) looks into our life in the Sixthman Office. It all started probably about two months ago when the Marketing Department was challenged with coming up with a way to showcase our company’s personality in a unique way. While we were thinking of what to talk about in our first video, that damn train drove behind our office for the millionth time and bam, “The Train” was born.
Now, when these videos get posted on our Sixthman Facebook page, the majority of the comments are either “you guys are too funny” or “do you guys ever do any work?” Now, I’d like to address both comments individually. Thanks for the “too funny” comments; we’re extremely flattered. We put a lot of work into these things and have WAY too much fun making them. It’s always a challenge to be funny, but with our office it’s not tough. Spend five minutes with Joy or Barb and try not to laugh – it’s impossible.
For those of you who jokingly ask if we ever do any work, absolutely we do. You’d be surprised how quickly we can crank out these things. I’d say we only do 15 minutes of actual filming each week, maybe 30 minutes of planning, and then a few hours editing (most of the time long after the work day is done). To make a Sixthman TV video, I generally run around the office like a mad man recruiting people for various scenes that last only a few seconds. I often run down to the call center and ask who has a few minutes (which usually is none of them thanks to all the incredible cabin sales we’ve had lately), and then run into Ops and find out who has time to take a deep breath and stop planning the next cruise (which doesn’t happen often), and then grab a Marketing person who isn’t designing or writing for the next event. Once we have our actors, there’s a quick 10-second briefing on the scene, a deep breath, and then “ACTION!”
From there on out, we pretty much let everything go and just let our personalities shine through. I remember when we were filming the Tour De Sixthman video (my personal favorite), I asked Barb if she was okay with running behind the racers with an American Flag (like a super fan). That was the extent of the direction she was given. What resulted was pure cinematic brilliance as Barb stole every scene she was in. Often times we even go into filming a scene and then change things at the last minute because somebody has a great idea on how to make it even better.
We’re going to keep these videos coming every Friday from here on out. We’ve had too of you tell us that you look forward to Friday mornings for these short films and we don’t want to let you down! In case you’ve missed any of the previous videos, here’s a link to them all:
I’d love to hear which one is your favorite!
-Steve